The Body Balancing System company needed to design a digital presence, and was in search of a web designer. With a speciality in holistic and practical solutions to chronic pain, using neuro-developmental exercises, the design needed to communicate a wellness and holistic feel.
There is a lot of text involved when talking about treating chronic pain and neurodevelopmental exercises. As a specialist in his field, Alon was determined to have as much info needed for the people who would be interested in his special treatments.
Starting with finding a color scheme, we chose purple. The color has a calming effect on the mind and body, bringing balance and making you feel inner peace. This color asks us to connect our bodies and our minds. The orange is the burst of energy, finding the joy that Alon wants to help his patients reclaim. With lots of text, it was important to create smart visual treatment and establish visual hierarchy.